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Work.
A showreel of UI animation and kinetic type, a set of sample product ads, and new concept ads and editorial reels every week on Instagram.
Sample campaign
Four ads for one ring.
Practice work for Tinewright, a jewellery brand we invented, using licensed stock photos. One product, four different ways into it. They play without sound here, the way most ads are first seen.
Every week
Concept ads and editorial reels.
Unofficial ads for apps everyone uses, and story-driven reels told in type. We post them on Instagram first, with the After Effects file for each one on Gumroad.
Concept ads
We pick an app or product everyone knows and make the ad we would pitch them, built on one true thing about the people who use it. Not affiliated with the brands.
Editorial reels
History, stories and ideas told through bold type and archive images, with sound timed to every word. Made for Shorts and Reels.